How do I choose the right SEO consultant?

Look for an SEO consultant with a proven track record, positive client reviews, relevant industry experience, and up-to-date knowledge of SEO trends and best practices. A good fit with your business culture and communication style is also important.

Can I handle SEO on my own without a consultant?

While it’s possible to learn and implement some SEO basics, the field is complex and time-consuming. An experienced consultant can save you time, provide insights, and ensure effective optimisation.

How long does it take to see results from SEO efforts?

SEO is a gradual process. While some improvements might be seen within a few months, significant results usually take several months to a year, depending on the competitiveness of your industry and the quality of your optimisation efforts.

What’s the cost of hiring an SEO consultant?

The cost varies based on factors such as the scope of work, the consultant’s experience, and the size of your website. Some consultants charge an hourly rate, while others work on a monthly retainer basis.

Can an SEO consultant guarantee first-page rankings?

Beware of consultants promising guaranteed first-page rankings. SEO is influenced by various factors, including algorithm changes and competition. A reputable consultant will focus on improving your overall online presence rather than making unrealistic promises.

How do I measure the success of SEO efforts?

Key performance indicators (KPIs) such as organic traffic growth, keyword ranking improvements, and increases in conversions or leads can indicate the success of your SEO efforts. A consultant will track and report on these metrics.

How often will I receive SEO reports?

Frequency varies, but monthly reports are common. Reports should include data on keyword rankings, organic traffic, backlinks, and any other relevant metrics, along with insights and recommendations.

Can an SEO consultant help with local SEO?

Yes, many SEO consultants offer local SEO services, including optimising Google Business Profiles, managing local citations, and improving your website’s visibility in local search results.